On a cold Halloween night, carved pumpkins and jack-o-lanterns lined the streets. Thinking back to his busy week and feeling relieved that the new S1000D Solution was finally installed and working, Bob was overcome with an insatiable urge to sing…

I was working in the code late one night
When my data transformed an eerie sight
For my markup from its drive began to rise
And suddenly to my surprise

It did the mash
It did the markup mash
The markup mash
It had a custom splash
It did the mash
It didn’t use Adobe flash
It did the mash
It did the markup mash

From my CSDB in the region west
To the sub sub folders where the DMs rest
The tags were put into IETMs
So the authors could put down those pens

They did the mash
They did the markup mash
The markup mash
Generates in a dash
They did the mash
Won’t make your system crash
They did the mash
They did the markup mash

The Engies were having fun
Business rules were already done
They get time for farmer’s tans
Spending time in the sun
The scene was rockin’, writers with their heads down
Markup was flying, nobody with a frown
The illustrators were about to arrive
All ready to add, some hot-spotting live

They played the mash
They played the markup mash
The markup mash
It was a graphics bash
They played the mash
It made a budget gash
They played the mash
They played the markup mash

Out from his office, Pres’ voice did ring
Seems he was happy bout’ one big thing
He opened the door and shook his fist
And said, “Even I get the S1000D gist”

It’s now the mash
It’s now the markup mash
The markup mash
You learn it in a dash
It’s now the mash
No more teeth in a gnash
It’s now the mash
It’s now the markup mash

Now everything’s cool, Quality’s in the plan
And STE is the hit of the land
For you, the living, this mash was meant too
When you get to our door, tell them OneStrand sent you

Then you can mash
Then you can markup mash
The markup mash
Old software goes in the trash
Then you can mash
Save a big pile of cash
Then you can mash
Then you can markup mash.

 

Mic-drop… Joel Brache
OneStrand LLC